Customer Service with Autoresponders Equals Great Relations
- By Corinne Bridgewater
- Published 20 April 2009
- Computers
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Rating:
Unrated
Doing customer service with autoresponders is just as important if not more so, than doing it in person. Obviously you can not crawl through the internet and help your customers out and you certainly cannot go to where ever they are living, as most likely they are all over the country, if not the world. So, no there is no way to deal with them personally, but what you can do is find the next best thing, and that is the autoresponder.
Doing good customer service with an autoresponder is really quite simple.You set up a campaign in whichever autoresponder you belong to that does the customer service for you.
When your new customer places an order, your autoresponder automatically sends out a receipt for it.Then if you are wise, it will also send out a thank you email and the information they need to download it.Remember, this happens whether you are logged into your account or are on vacation in some tropical paradise!
The problem at that point then becomes what if the customer has more questions or problems and you are no where near your computer? For instance, a customer is new to the internet and sees your product and thinks, Ah this is what can help me.
He orders and pays his money.He even gets the receipt,the thank you email and the way to download it.But what if it is in a PDF file and this person does not understand how to download it? He does not know what right click and save as means? He needs additional help and yet there is no one there to help him, he only has the autoresponder.
This is when you can go the extra mile. Set up another customer service with autoresponder campaign, an make sure he has your support@autoresponder address.When he writes to it, your autoresponder will kick in and send out an instant message.It will say,We have received your email message, and will get back to you and then tell him when.Most often this will give your customer the peace of mind he needs and he will wait the specified time for the assistance he needs.
You can see the problem if he emails the support address and gets no reply?He will most likely become upset and possibly want his money back without ever even seeing the product.This could mean the difference between making a sale and not making one. Even if he did not ask for his money back, you still have a customer who is dissatisfied and no one wants that.
It is important that you think through the whole ordering process from start to finish and try to take care of any potential problems before they happen.Your customers will appreciate it and probably come back time and again to purchase more from you.
Get an autoresponder set up with the messages that you want sent and when, and let you customer service with autoresponder address the problems for you. You will
find that your customers are more satisfied with your customer service, all because you took the time to have an autoresponder handle their problems right away.
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