As Social Media gains more significance and leverage among the SEO community, it is crucial to keep a
finger to the pulse of the giants of online socializing. Facebook just took its
international game up a couple of notches with some help from a Russian
Investor Group, DST, with a $200 million stake in the social network. This new
international move brings Facebook’s value up to an estimated $10 billion.
The social network’s global growth has been very
rapid, especially in difficult economic times. Facebook has more than 200
million registered users, of which 70% are outside the U.S. In the past,
overseas audiences have been a tough sell for advertisers, which is what
spawned the business move by Facebook to grow with DST, who has several revenue
models working efficiently in several international social networks to date.
Miranda Holston
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