Search engine optimization has always been a positive influence on your web site, but whether you implement it or not is your own fault. If you searched for the most important SEO factors, I bet that you would find a long list that are essential. This can look complicated and be very scary, especially if you don’t know what you’re doing. Many SEO experts will come up with a complicated and precise formula for search engine optimization success, and there are about 200+ signals that search engines look for when they rank websites. But you don’t need to be a computer wizard to get your site in the good graces of the spiders. It really only boils down to three factors:

1. Search-friendly pages
2. Relevant Content
3. Trusted website

All of those factors and signals that the search engines look for fall into these three basic categories, and the good news is you don’t need a search scientist to understand them. If you concentrate on these three factors, you will improve your website significantly.